Insights

Practical guidance for the people running things.

Short, honest reads on websites, marketing, email, and communications — written for principals, directors, and owners, not marketers.

How Catholic Schools Can Use Instagram to Grow Enrollment

Parents choose schools online before they ever call the front office. Here's a realistic Instagram approach for a school with no marketing staff — and why consistency beats polish.

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What Does a School Communications Coordinator Actually Cost?

Salary, benefits, training, management — the real number behind the role, what larger dioceses pay, and the options a small Catholic school actually has.

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5 Social Media Mistakes Catholic Schools Make (and How to Fix Them)

Dead accounts, missing permission slips, feast days ignored, and more — the most common mistakes we see on Catholic school accounts, each with a simple fix.

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